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Beauty

Beauty formulation and manufacturing

HubCollaborating with personal care leaders to create skincare, haircare, fragrance, and grooming solutions that turn heads

Beauty brands come to Westwood Labs for results and a touch of formula magic. We alignwith innovators to transform ideas into standout products that deliver performance and make your lineup shine.

AboutWhat We Do Best

The Beauty Hub is where your vision meets lab expertise. We help brands craft skincare, haircare, body care, and men’s grooming preparations that feel luxurious, provide efficacy, and leave customers reaching for more.

Product Development & Formulation

Working closely with your team, we translate ideas into marketready creations that perform beautifully and embody the intended vision.

Formula Optimization

Turnkey resources, formula optimization, tech transfers, and reverse engineering, to help creators turn ideas into breakthrough solutions.

White Label Collection

Explore our curated library of proven technology to fast-track product launches, expand your portfolio, and accelerate speed-to-market.

Scalable Manufacturing

Flexible production that grows with your lineup, delivering consistent, high-quality batches from pilot runs to full-scale launches.

Regulatory & Quality

Ensuring your compositions meet quality standards and comply with regulations, helping you deliver finished goods you can truly trust.

End-To End Support

Working alongside creative crews, we navigate every step of the development journey together to bring your aesthetic innovations to life.

For a comprehensive view of our capabilities, production capacity, and technical expertise, visit our ‘What We Do’ page.

FormulasBeauty & Personal Care Products

The Beauty Hub offers an elevated portfolio of skincare, haircare, and personal wellness systems designed for innovators that prioritize sophistication, sensorial texture, and proven performance. Our expert R&D drives formulations which enable innovation, elevate product lines, and provide a reliable foundation for confident development and manufacturing.

Skin Care

Product Types: Moisturizers, cleansers, anti-aging, masks, eye treatments, lip care, blemish and pore solutions, brightening & dark spot therapies, toners, essences, pre & post suncare, barrier repair, firming, overnight items, peels, professional grade skincare, waterless concentrates, post-procedure cleansing balms, gel-creams, sensitive-skin formulas.
Formats: Lotions, creams, serums, gels, oils, emulsions, balms, sprays, mists, powders, sticks, milks, essences, ampoules.
Actives: Peptide Complexes, Hyaluronic Acid, Retinol, Niacinamide, Vitamin C, Ceramides, Squalane, Azelaic Acid, PDRN, Collagen, AHA/BHA/PHA Acids, Enzymes, Kojic Acid, Arbutin, Panthenol, Caffeine, Tranexamic Acid, Bakuchiol, Copper Peptide, Lactic Acid, Calendula, Chamomile, Allantoin, CoQ10, Ferulic Acid, Resveratrol, Salicylic Acid.

Hair Care

Product Types: Shampoos, conditioners, leave-in applications, styling products, masks, bond builders, scalp support, dry shampoo, curl care, hair oils, thickening & growth formulas, heat protectants, purple toning, co-washes, glossing, scalp tonics, ampoules.
Formats: Liquids, gels, creams, balms, powders, mists, lotions, oils, foams, ampoules.
Actives: Keratin, Biotin, Proteins, Peptides, Amino Acids, Caffeine, Niacinamide, Rosemary, Pea Protein, Panthenol/Pro-Vitamin B5, Hyaluronic Acid, Collagen, Argan Oil, Jojoba Oil, Coconut Oil, Tea Tree Oil, Caster Oil, Hydrolyzed Silk Protein, Keratin Peptides.

Body Care

Product Types: Moisturizers, scrubs, washes, balms, deodorants, anti-perspirants, targeted firming, neck & décolleté protocols, exfoliating, ingrown preparations, serums, massage oils, hand & foot, body mists, body masks, body butters, post-procedure soothing regimens, barrier repair, firming gels.
Formats: Lotions, gels, emulsions, creams, balms, oils, butters, mists, sprays, sticks, foams.
Actives: Shea Butter, Aloe Vera, Coconut Oil, Cocoa Butter, AHAs/BHAs/PHAs, Enzymes,Hyaluronic Acid, Retinol, Peptides, Vitamins, Niacinamide, Squalane, Ceramides, Panthenol, Green Tea Extract, Caffeine, Urea, Allantoin, Argan Oil, Lactic and Glycolic Acids.

Organic Skin, Hair & Body

Product Types: Organic moisturizers, cleansers, shampoos, conditioners, lip care, body lotions, oils, baby care, men’s grooming, body butters, masks, hair routines, bath potions, serums, scrubs, toners, post-procedure soothing treatments, barrier-repair treatments.
Formats: Gels, creams, masks, emulsions, serums, balms, oils, lotions, sprays.
Actives: Organic Plant Extracts, Essential Oils, Fruit & Seed Butters, Herbal Blends, Fermented Actives, Aloe Vera, Coconut Oil, Shea Butter, Green Tea Extract, Calendula, Chamomile, Jojoba Oil, Rosehip Oil.

Men's Grooming

Product Types: Shaving creams, aftershaves, beard oils, washes, balms, styling systems, facial cleansers, moisturizers, ingrown hair solutions, serums, exfoliating scrubs, pre- and post-shave treatments, scalp infusions, deodorizing, anti-perspirants, body washes.
Formats: Lotions, gels, balms, sprays, oils, creams, non-aerosol foams.
Actives: Aloe, Menthol, Vitamin E, Panthenol (Vitamin B5), Botanical Extracts, Caffeine, Niacinamide, Tea Tree Oil, Witch Hazel, Hyaluronic Acid, Salicylic Acid.

Fragrance

Product Types: Perfumes, body sprays, essential oil blends, roll-ons, room mists, laundry & fabric sprays, hair fragrance, pillow mists, diffuser oils, solid perfumes, fragrance gels, scented candles, bath & shower gels, deodorant sprays, linen sprays.
Formats: Liquids, oils, solids, gels, mists, washes, sticks
Actives: Natural & Synthetic Fragrance Compounds, Essential Oils, Aroma Chemicals, Fixatives, Botanical Extracts

Tattoo Range

Product Types: Aftercare balms, soothing creams, gentle washes, barrier repair ointments, tattoo brightening, post-procedure healing treatments.
Formats: Ointments, gels, sprays, lotions, serums, balms, creams, oils.
Actives: Aloe, Chamomile, Calendula, Vitamin E, Panthenol, Hyaluronic Acid, Allantoin, Botanical Extracts.

Microbiome Support

Product Types: Microbiome-balancing cleansers, barrier-repair moisturizers, calming serums, probiotic gel-creams, sensitive-skin protocols, barrier-replenishing masks, redness-reducing formulas, microbiome-supportive body lotions, post-procedure recovery, probiotic toners, essences, sprays, and emulsions.
Formats: Lotions, emulsions, gels, liquids, creams, serums, cleansers, oils, sprays, mists.
Actives: Probiotics, Prebiotics, Postbiotics, Fermented Extracts, Fermented Oils, Inulin, Beta-Glucans, Lactobacillus Ferments, Galactooligosaccharides.

For OTC Products, please visit our OTC Hub.

Explore the Hubs

Beauty Services

Westwood Labs develops high-performance beauty and personal care products by combining advanced R&D, custom formulation, and highly flexible manufacturing. We support brands from concept through scale-up with strong technical depth and boutique-level service

Typical Development Timeline: 9–12 months
Minimum Order Quantity (MOQ): 10,000 units per SKU

Services include:

  • Custom formulation across skin, body, hair & personal care
  • Reverse engineering & benchmark recreation
  • Technology transfer & scale-up
  • Sensory, texture & performance optimization
  • Pilot batches for testing & sampling
  • Accelerated & real-time stability studies
  • Component & packaging compatibility evaluations
  • Microbiology & analytical testing
  • Regulatory support for claims, INCI & global compliance
  • Manufacturing of liquids, gels, creams, emulsions, powders & hot pours
  • Full filling & assembly across multiple component formats
  • Private label and library formula capabilities
  • Scalable manufacturing with quality control and CGMP* compliance
  • Full-service contract development and manufacturing partnership
Start your Project
Let’s kick off your formulation or manufacturing project! We’re super excited to meet you and team up on your next product.
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